Shelby knows that intellectual property and data privacy go hand in hand when protecting business assets.
Clients appreciate Shelby’s passion for the law as it relates to protecting technology and company assets. She regularly monitors and researches fast-changing consumer privacy laws, with the understanding that critical strategy and success for any business includes oversight of data privacy and security policies and agreements. Shelby specializes in children’s privacy law, counseling clients as they navigate this evolving privacy landscape. Shelby assists clients in complying with numerous consumer privacy laws, including:
- California Consumer Privacy Act (CCPA)
- California Privacy Rights Act of 2020 (CPRA)
- Colorado Privacy Act (CPA)
- Utah Consumer Privacy Act (UCPA)
- Virginia Consumer Data Protection Act (VCDPA)
- European Union General Data Protection Regulation (EU-GDPR)
- Children's Online Privacy Protection Act (COPPA)
In addition to providing privacy counsel, Shelby advises clients on how to manage and protect their intellectual property assets. She drafts and reviews complex software, licensing, and technology related agreements advising clients on both the data privacy and intellectual property side. Shelby, a regular contributor to the firm’s Byte Back blog, is recognized as a skilled writer and editor with meticulous attention to detail. Shelby enjoys helping businesses – whether innovative startups or large corporations – navigate essential protections and optimal pathways.