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Thought Leadership

Speaker, "Tariff Turbulence: What Pet Retailers Need to Know to Survive and Thrive," World Pet Association SUPERZOO

 
Speaking Engagements

Fang Shen will present, "Tariff Turbulence: What Pet Retailers Need to Know to Survive and Thrive," at the World Pet Association SUPERZOO event on Wednesday, August 13, 2025.

Join for an open discussion designed for pet retailers featuring trade specialists and industry pros that delves into today's tariff landscape, shows you how to stay on top of consumer strain, and outlines strategies for success when costs keep climbing. Key takeaways include: tracking current tariffs and see exactly how each pet product category is exposed, gauge consumer strain (and know when pet parents will buckle or bite back), supplier-agnostic tactics to pivot sourcing fast (nearshoring, U.S. makers, backup plans) and pricing and communication playbooks that protect margins without alienating customers.

For more information, visit the event website.

Professional:

Fang Shen

Partner