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Thought Leadership

Making Your Mark on the World

Revisiting the Madrid Protocol During COVID-19

October 2020

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The Madrid International Trademark Registration System is a one-stop shop for securing trademark protection throughout the world at a significantly lower cost than filing directly in individual countries, and has other benefits as well. Although the Madrid System is not new, many companies are taking a second look at its cost-savings and efficiency, given COVID-19 and related economic developments. Join Husch Blackwell attorneys as they discuss the pros and cons – from application to renewal – of registering and maintaining marks worldwide through the Madrid System.

Alan S. Nemes, Partner
Daan G. Erikson, Attorney

Who Should Attend
General counsel, IP counsel, IP managers, brand owners and others working with trademarks.

Continuing Education Credit
This program is pending approval for Colorado, Illinois, Iowa, Kansas, Missouri, Nebraska, Tennessee, Texas and Wisconsin continuing legal education credit.

CARES Act, COVID-19 & Return-to-Work Guidance
Husch Blackwell provides guidance regarding COVID-19 updates, the CARES Act, rapidly changing state-by-state orders, including those that impact stay-at-home and return-to-work protocols. Contact these legal teams or your Husch Blackwell attorney to plan a way through and beyond the pandemic. 

Questions? Contact Morgan Buciumean at 303.749.7281.


Alan S. Nemes


Daan G. Erikson