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Thought Leadership

Speaker, "Developing an Industry Focus," ARK Group's 4th Annual Law Firm Innovation Summit

November 9, 2021

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Speaking Engagements

Chief Executive Paul Eberle will participate in a panel discussion on "Developing an Industry Focus" at the ARK Group's 4th Annual Law Firm Innovation Summit on Tuesday, November 9, 2021.

Slowly (and perhaps gaining traction as a result of the impacts of COVID) law firms are becoming more focused around the idiosyncrasies of the industries they serve. Intuitively, we know that growth is an important component of law firm success. But the concept of growth can be tricky as it requires an informed perspective, insofar as what it looks like and how it actually benefits the firm. Generally speaking, growth creates healthy practices, strong firms, opens up opportunities, excites and attracts lateral talent and rewards partners. But do we really know how to achieve it relative to the areas of practice at the firm level? The most lucrative growth is industry focused -- but only if you get granular. 

This discussion will consider the contention that law firms and lawyers do not properly understand the intricacies of industries, and that there is considerable opportunity for firms that look deeper within any chosen industry focus in an effort to identify existing pockets for potential growth. How is your firm focusing its time and resources when it comes to growth? Attendees will learn how a few high-performing firms are leveraging small-but-focused groups with highly-dedicated attorneys working in concert to develop a significant market presence in niche areas.

Chris Boyd, Chief Operating Officer, Wilson Sonsini Goodrich & Rosati
Paul J. Eberle, Chief Executive, Husch Blackwell LLP

For more information about this virtual event, please visit the ARK Group's Law Firm Innovation Summit website.